The majority of Denofa's volumes are sourced from Mato Grosso, Brazil, near vulnerable tropical rain forest and Cerrado areas. Even though we can document traceability and sustainable production for our produce, we are actively working to stop deforestation. Our most significant contribution is to ensure demand for high farming standards, implemented through Amaggi's responsible and sustainable farming programs.
We have initiated collaboration within the Norwegian feed industry, and work actively to ensure that other European countries establish equivalent standards. The European collaboration is primarily within the Amsterdam Declaration, comprising Norway, Sweden, Denmark, Germany, the Netherlands, France and United Kingdom. Norwegian authorities, NICFI, also contribute here. 26 NGO's (including the Rainforest Foundation, Greenpeace and Friends of the Earth) have written a letter to the EU and the countries within the Amsterdam Declaration to set standards equivalent to ours: https://www.fern.org/fileadmin/uploads/fern/Documents/2019/Joint-letter-end-European-complicity-in-the_-Amazon-fires.pdf
On the international arena, we work together with our owners, Amaggi, contributing in numerous boards and working groups addressing improvements and impact for people and eco systems. Brazilian specialists and organisations, as well as local and state authorities, stress the need for demand for sustainable and traceable produce.
The 'Accounting Framework Initiative' (AFI) has been established by leading civil organisations, with support from Norwegian authorities. Any professional agro businesses should make the AFI framework a quality standard. Denofa and Amaggi will be fully compliant by the end of 2020.
The New York Declaration (2014): https://forestdeclaration.org/
We also recommend following the Earth Innovation Institute (EII), a useful source of knowledge about the Amazon: https://earthinnovation.org/